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Increase MICE sales with Engaging Visual Assets

Upgrade your digital sales assets to showcase the full value of your hotel sales and management teams. Increase group sales with top-tier sales content.

The current state of hotel sales

Today, hotel sales departments face three key challenges:

  1. The growing demand from buyers to purchase remotely and through digital channels.
  2. The overwhelming volume of digital sales assets—sales decks, capacity charts, dining menus, wedding menus, venue floor plans, virtual tours, and more—scattered across hard drives and hidden folders in cloud storage.
  3. Difficulty personalizing group and MICE offers while standing out from competitors, leading to missed opportunities.

In short, hotel sales departments must rethink how they present themselves online and manage sales content across the organization. Reliance on face-to-face meetings and paper proposals & contracts just does not work anymore.

How to Outperform Competitors and Meet Buyer Expectations in 2025

Catching your target client’s attention comes down to demonstrating your unique value as a service provider. In today’s market, this means reliably presenting your hotel and brand across multiple channels.

Sales teams with high-quality content give prospective clients everything they need to make quick decisions. Effective sales and marketing teams engage customers on all channels—both online and offline—with consistent professionalism.

Providing salespeople with the right content at the right time helps them close more deals. This results in larger corporate deals, broader market reach, and increased profitability.

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The Visualizer Process: Three Key Benefits for Your Hotels

1. Upgrade all your sales content to reflect your brand and highlight each hotel’s unique value:

  • Imagery (stills, videos, 360° images, or 3D) of all rooms, event spaces and other areas, highlighting the value and unique atmosphere of your hotel.
  • Interactive capacity charts and floor plans to help clients plan events and stays with you.
  • All sales content neatly organized on one platform, including promo videos, wedding menus, and other documents your clients need before booking.

2. Enable centralized sales and marketing content management.

All updates to content in Visualizer will automatically translate across the organization, as well as for any clients who received the content from you.

3. Receive consistent data and analytics on content performance

Real-time analytics helps you understand what resonates most with clients. This insight supports data-driven decisions, allowing your team to create personalized content that better engages prospects and drives conversions.
Our sales have definitely improved, and our ability to market our products has expanded thanks to Visualizer. Now, we wonder how we ever managed without it.
Kaj Tekari, Director of Meeting, Scandic Hotels

Explore Visualizer presentations:

DoubleTree by Hilton - Leeds City Centre
Crowne Plaza Berlin City Centre
Radisson Blu Seaside Hotel, Helsinki
Novotel
Berlin am Tiergarten
Leonardo Hotel Amsterdam Rembrandtpark
JW Marriott Venice Resort & Spa

Ready to translate these results to your sales team?

Visualizer is a done-for-you service that requires minimal effort to implement, and it can be up and running within a week of the kick-off meeting.

Sales and marketing teams can start using it immediately, with results typically seen within the first month and an ROI of 17X in the first year.  

Let us show you how we've helped hotels around the world to increase group bookings and MICE sales, and how we can do the same for your properties. Book a meeting with us here:

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